Overview
Get a comprehensive performance grade of your app and detect bottlenecks. Compare your campaign performance based on different targets and gain competitive insights.
Ads Manager
Monitor campaigns, keywords, search terms, and custom product page performance in a single dashboard. Unlock per-click impression share data by keyword, compare multiple goals simultaneously, filter pre and post-install metrics in cohorts, and manage your campaigns with bulk actions.
Funnels
Track and detect the bottlenecks of each acquisition from impression to the last engagement goal. Discover the keyword breakdown of conversions and optimize for maximum user engagement.
Industry Benchmarks
Solidify your position in each ad placement by checking the industry benchmark of cost and conversion metrics in every category and sub-category.